# Campaigns

### What is a Campaign ?

Campaigns form the core of **VoiceGenie**.\
This is the final step where the assistant calls all the users in a contact list using the selected phone number.

Campaigns bring everything together — your **Phone Number**, **Saved Contact List**, and **Assistant** — to make the magic happen!

### How to CREATE a campaign ? 

1. Login into the [dashboard ](https://app.voicegenie.ai/)and open [Campaigns](https://app.voicegenie.ai/campaigns) section<mark style="color:purple;">.</mark>&#x20;

Then::&#x20;

2. Click on <mark style="color:yellow;">Create Campaign</mark>
3. Select the <mark style="color:yellow;">Type</mark> of Campaign (Click [<mark style="color:orange;">here</mark>](/voicegenie-ai/product-guides/campaigns/types-of-campaign.md) to understand the difference)
4. Enter *<mark style="color:yellow;">Name</mark>* of your campaign
5. Select the [Assistant](/voicegenie-ai/product-guides/assistants.md#what-are-assistants) , that you want to use in this campaign
6. Select the [phone number](/voicegenie-ai/product-guides/phone-numbers.md), that will be used to contact your customers
7. Select the [contact list](/voicegenie-ai/product-guides/contact-list.md#what-is-a-contact-list)  (this step must for [<mark style="color:orange;">non-recurring</mark>](/voicegenie-ai/product-guides/campaigns/types-of-campaign.md#what-are-non-recurring-campaigns) campaigns, and optional for [<mark style="color:orange;">recurring</mark> ](/voicegenie-ai/product-guides/campaigns/types-of-campaign.md#what-are-recurring-campaigns)campaigns)
8. Click on <mark style="color:yellow;">Create.</mark>

<figure><img src="/files/OmPZulLVtuq9qM0PzfPb" alt=""><figcaption></figcaption></figure>

:clap::clap: Congratulations, you have successfully created your First Campaign :tada::tada:

## Start a campaign ?

Simply click on the <mark style="color:yellow;">Start</mark> in the campaign card.

<figure><img src="/files/WGhHxWEzcQx132wKJuTl" alt=""><figcaption></figcaption></figure>

### Analytics of a campaign::

> Once your campaign has run successfully, you can view its performance statistics.\
> Analytics include metrics such as:
>
> * **Total Calls Placed**
> * **Total Calls Answered**
> * **Total Voice Minutes Consumed**
>
> To view analytics, simply click on the **campaign name**.

<figure><img src="/files/pIcFlsW4kv8vTnHhKjCS" alt=""><figcaption></figcaption></figure>

{% hint style="warning" %}
Upon Clicking on any contact name in the analytics page, you will be redirected to new page with all the call details, here you can see some call logs,details of <mark style="color:yellow;">Post Call Analytics</mark> and also listen to the <mark style="color:yellow;">call recording</mark>
{% endhint %}

<https://app.voicegenie.ai/>


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